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Showing posts from June, 2021

Flogging your Blog (and open to submissions)

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If Venus could do it, so can you. Publishing ... and Other Forms of Insanity Updated 6/27/21 You’ve set up your author’s website (you have, haven’t you?), and you’ve begun a blog. You are happily blogging away, secure in the belief that every time you hit “Publish” your thoughts are winging their way through the blogosphere, reaching millions of people who are hungry for your knowledge, wit and/or wisdom. The millions are not hungry. If anything, they are overfed. According to NM (that’s Nielson/McKinsey) Incite — a company formed to “discover industry-specific consumer insights and build relevant, differentiated and emotionally engaging brands … with the vision that real-time, authentic consumer expression in social media transforms how marketers build strong brands, create passionate and engaged brand communities, and ultimately achieve superior sales outcomes” (so many buzz words, so little content! I am sure you could write a better sentence t...

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